Friday 22 May 2020

COVID-19 GOOGLE ADWORDS CREDITS: WHO’S ELIGIBLE, HOW TO CLAIM?

In response to the present global pandemic, Google is making a gift of $340 million in COVID-19 Google Ads credits to small and medium-sized businesses as a part of an $800 million COVID-19 relief package. Eligible businesses who qualify and receive the credits have until New Year's Eve , 2020 to spend them, or risk losing them.

Keep reading to find out more about Google’s COVID-19 Google Ads credits, including:

Why Google is making a gift of $340 million to SMBs

What businesses qualify for Google Ads credits

How the COVID-19 Google Ads credits work

When the ad credits are going to be dispersed to SMBs, and once they expire And more

Why Is Google making a gift of Ad Credits to SMBs?

According to Google, the program giant is making a gift of $340 million because, “[they] want to assist small and medium-sized businesses (SMBs) stay in-tuned with their customers during this challenging time.”

While COVID-19 has resulted during a surge of pay per click marketing (PPC) spend and engagement within the tele health industry, home improvement and other essential businesses have seen mixed results. While some contractors have decided to eliminate ad spend in response to COVID-19, other contractors have doubled down on PPC advertising to maximize cheaper costs and increased market share.

Regardless of Google’s true intent, businesses have crop their Google Ads budgets to guard their companies. As a result, Google has lost a share of its revenue and is encouraging customers to stay advertising online, as seen with their COVID-19 Google Ads credit announcement.

What Businesses Qualify to Receive COVID-19 Google Ads Credits?

According to Google, the subsequent businesses qualify to receive the COVID-19 Google Ads credits:

SMBs who advertised on Google Ads in 10 out of 12 months during 2019, and in January and/or February of 2020.

SMBs who advertised on Google Ads directly through Google and/or a digital marketing firm (like Blue Corona).

SMBs who advertised on Google Ads and adhered to all or any of Google’s advertising policies.

HOW DOES GOOGLE IDENTIFY alittle OR MEDIUM-SIZED BUSINESS?

Not sure if you qualify as a “small or medium-sized business?” You’re not alone.

While the term “SMB” is nebulous, Google defines SMBs as “worldwide [businesses] from local stores to companies with many employees and lots of locations.”

Companies who qualify won't be notified by Google; rather, the COVID-19 ad credits will appear in their Google Ads accounts.

How Do the COVID-19 Google Ads Credits Work?

Businesses who receive a COVID-19 ad credit from Google can apply the credit to any future, Google-owned ad campaign . More specifically, the credits are often applied towards:

Search ads (via Google Ads)

Display and remarketing ads (via Google Ads)

YouTube ads

WHEN WILL COVID-19 GOOGLE ADS CREDITS BE DISPERSED TO SMBS?

Google will begin rolling out the ad credit in phases, starting in late May, with no confirmed launch date. consistent with Google, eligible businesses are going to be notified and can see the ad credit applied in their Google Ads account.

askmedigi-Google ads -9911461116

HOW DO I CLAIM A CREDIT ON GOOGLE ADS?

As a business owner, you don’t need to “claim” your COVID-19 Google Ads credit. Instead, eligible businesses are going to be automatically notified of their credits in their Google Ads account.

We recommend monitoring your Google Ads notifications closely over subsequent few months to be notified of when your ad credit is dispersed.

DO AD CREDITS EXPIRE?

Yes, COVID-19 Google Ads credits expire and must be employed by New Year's Eve , 2020.

Any unused credits are going to be faraway from your Google Ads account after New Year's Eve .

HOW MUCH MONEY WILL I RECEIVE?

COVID-19 Google Ads credit amount will vary—so it’s likely you won’t receive the precise same amount as your competitor down the road or your buddy who runs another business. consistent with Google, the quantity of cash each SMB receives are going to be hooked in to three factors:

Historical Google Ads spend (how much Currency you’ve invested in Google Ads previously)

Location (the country each your business operates in)

Pay Per Click Marketing from Blue Corona

At Blue Corona, we work with quite 250 home service contractors. We’ve spent quite 12 years optimizing contractor PPC marketing campaigns on Google Ads and have a team of in-house pay per click experts helping our clients increase leads and sales while simultaneously reducing their PPC spend.

To learn more about PPC marketing from Blue Corona, contact us online or give us a call today!

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Saturday 25 April 2020

What important for Mehandi in Indian Marriages and Festival

Indian marriages are known for his or her many rituals. In fact, the sweetness of Indian weddings comes forth within the numerous traditions that are related to a special celebration. Indian weddings are incomplete without dance, music and much of laughter. Furthermore, Indian weddings aren't a one-day ceremony. Pre-wedding ceremonies begin before the marriage and may sometimes be a week-long celebration.



Among the various traditions that are infused into Indian weddings, one among the foremost prominent is that the bridal mehndi ceremony. this is often the day when mehndi is applied on the hands and feet of the bride and even the groom. While the bride features a very elaborate pattern done on her hands and feet, the groom usually has just a token design. Mehndi may be a vital a part of both Hindu and Muslim weddings in India. In fact, applying mehndi designs may be a custom during any celebration in India, be it Karva Chauth, Teej, Diwali, Ramadan or the other festival.
Best Mehandi Artist in Delhi





Easy Mehndi Ideas
Mehndi ideas 2020 arabic mehndi designs Easy Feet and hands Mehndi . Beliefs related to mehndi It is a standard belief that the darker the colour the mehndi leaves on the hands on a bride, the more will she be loved by her husband and mother-in-law. However, the importance of applying Indian mehndi designs during weddings isn't restricted just to sentiments and beliefs. Although these beliefs make the appliance of mehndi a way anticipated and charming tradition, the particular reason is of much deeper significance, which is usually forgotten within the present day.

Indian Mehndi Designs
The core significance of Applying Mehndi  Besides lending color to the hands, mehndi may be a very powerful medicinal herb. Weddings are stressful, and often, stress causes headaches and fevers. because the day approaches, the thrill mixed with nervous anticipation can take its toll on the bride and groom. Application of mehndi can prevent an excessive amount of stress because it cools the body and keeps the nerves from becoming tense. this is often the rationale why mehndi is applied on the hands and feet of the bride, which house nerve endings within the body. Also, being a highly antiseptic agent, mehndi can protect the couple from viral diseases. Such diseases are totally undesirable just before the marriage and this medicinal herb can lend a robust shield. Any small cuts, burns or scratches that the couple might sustain during the course of numerous rituals and customs are often healed easily with the appliance of mehndi. It improves blood circulation within the body and enhances general health. The initial practice of applying mehndi in past began so as to guard the couple and keep them healthy.


Mehndi applied during Indian weddings isn't just a clear paste of mehndi powder and water. essential oil , a touch of oil of cloves and a couple of drops of lemon are added. These oils not only help in darkening the colour of mehndi on the body but also enhance the advantages of mehndi and make the paste highly medicinal. the simplest part is that the smell, the gorgeous rich color and therefore the health benefits that mehndi lends act as a strong aphrodisiac. Also, since the colour and smell remain for days, it boosts the romance within the initial days of the marriage .

Islamic belief may be a dditionally very strong regarding mehndi and its application during weddings is a very significant a part of Islamic weddings also . consistent with holy Islamic scriptures, the Prophet 

Saturday 18 April 2020

Things You NEED to Know BEFORE You Build Your Online Business

It is a well known incontrovertible fact that every business needs an internet site to achieve success during this day and age. For many, this is often hard to face because tons of individuals simply don’t have the talents to create one themselves. you are doing have the choice , of course, of paying a developer to try to to this for you and paying freelancers to load your site up with the acceptable content. the prices related to these services keep this feature out of reach for several new start-ups and little business owners, however, and truthfully, even when people have this finished them, their website remains unsuccessful. That’s primarily because people don’t really know what they have starting out.

The fact of the matter is that the work involved building a successful website should be done upfront. There are 10 steps that require to be taken before you ought to begin building an internet site or maybe start to possess one built for you. If you have already got an internet site , the knowledge to follow may assist you to understand why your website isn’t as successful because it might be . Either way, by just reviewing the subsequent steps, you'll be ready to save yourself plenty of time, money, and frustration in trying to form your website work for you because it should.

Step 1 – Strategy:

The first step is one that folks often struggle with the foremost , but once you get past this, you'll have a tremendous strategy in situ which will function the inspiration for everything else that must be done. a serious problem that folks face is that they don’t really know what they need starting out. They know that they have an internet site , and that they have a vague idea of what purpose that website should serve. However, they haven’t really taken the time to map what they need to display to the planet about themselves and their business. it's imperative that you simply do so before you start to create your website.

The point of all this is often to make an internet site that's successful. so as to try to to that, you're getting to got to take a while to believe who you're , what you’re hooked in to , and what the core values of your business are. If you don’t know who you're , then how are you getting to know what you would like to create? once you don’t clarify, that lack of clarity comes across to the visitors of your website. Always confine mind that once you put up an internet site , you're sending a message to your customers and/or visitors thereto site. it's up to you whether that message is obvious and professional or if it comes across as confusing and jumbled. That’s why it's so important that you simply begin by implementing a successful website strategy.

Step 2: The Customer Website

Once you've got established the core values that your business and/or website should be based upon, and you recognize what message you would like to send to people visiting the location , you'll begin to see what your site should include. Now it’s time to start out considering what sort of journey you're leading people through as they embark upon your site. First and foremost, you'll want to think about what the visitor’s first impression are going to be once they land on your homepage. in any case , first impressions are everything, aren’t they? Therefore, this is often one among the foremost important details to think about as you propose your website. Again, this could all be based upon one message that you simply have decided to speak with people through your website.

Another important aspect of all of this is often having a transparent idea of who the optimal visitor to your site are going to be . Who is it that you simply are targeting which will presumably cash in of your product or service? tons of what you include on your site are going to be supported the solution to the present question. for instance , statistics show that young men and ladies spend a huge majority of their time watching YouTube videos. meaning that if your audience primarily consists of younger consumers, you would possibly be ready to get them to interact together with your site better if you include more videos than written content on your site. In other words, you would like to think about what your primary visitors are getting to enjoy that’s getting to make them stay your site longer. which will determine the sort of content you'll want to incorporate as you build your site.

All along the way, you ought to keep your initial message in mind because it is that the foundation of your website strategy. You’ll want to see how you would like people to maneuver through your site and what impression you're making at every turn. As they are going from page to page, are you sending a transparent message of what your company and brand is all about? What pages should be included which will make it easy for your user to navigate the site? they ought to be ready to effortlessly find their thanks to the pages that are found out for them to shop for from. What content would make them more likely to remain on the location , interact, and buy? These are all questions you ought to ask yourself before moving forward to create your website.

Step 3: Sitemaps
As you propose your website, and you're considering the user experience, you’ll want to start out mapping out all of the pages that you simply want to incorporate . It’s likely that you simply have a general idea in your mind of what pages would be best to possess on your site, but actually putting pen to paper and drawing it out will assist you to urge a bird’s eye view of what pages you ought to build. you'll always use programs like Paint to offer you a pictorial view of how your website should pan out, but there’s something about putting a pen to paper and sketching it out that seems to form things more viable.

It’s recommended that you simply create a mind map or a flow chart to sketch out how you’re getting to build your site page by page. Of course, you'll prolong a mind map on anything from a bit of notebook paper to a napkin, but if you’re keen on using the pc to save lots of your ideas, an excellent piece of mind mapping software you'll want to undertake is XMind (www.xmind.net). you'll also find features which will allow you to make flow charts in most data processing programs like the newest versions of Microsoft Word.

No matter how you set about mapping out your site, you’ll want to start out by deciding what the most categories in your top-level menu are going to be . Then, carefully start to map what pages should be included in each section of your website. make certain that as you're mapping out your site, you're taking time to think about what the user experience are going to be at each phase and if they're going to be ready to easily find what they have .

Step 4: Wireframes
The next step you’re getting to take is to start to create your site with wireframes. People often have trouble with this action step, but the key to the present is to stay it simple. Each page on your website should have one objective. this may keep your user or visitor from becoming confused as they navigate the location . Remember a confused consumer doesn’t buy, so each page must be found out in order that the user can find what they have and make it easy for them to maneuver along to get your product or service. program Land provides an excellent article on the way to improve your site’s navigation. you'll access it by clicking here.

Step 5: Content

The content that you simply provide as you build your website isn't only getting to bring more people to your site, but it's getting to cause them to remain longer and interact together with your brand more. this is often extremely important when it involves getting people to get more also as having the ability to raised rank your site on search engines like Google. Furthermore, the content that you simply provide will assist you r business to raised stand out and help you to determine yourself as an authority in your market.

Again, you'll want to pay close attention to who your user is and what sort of content they might enjoy. It’s good to possess a mix of written content, images, and video in most cases. As you propose your website and its content, take the time to look at whether or not what you're providing is in line with the message you're trying to send to people and what your overall brand is all about. there's a really helpful article on giving your brand a voice on Mashable.com. The article states:

“Content is that the heart of an efficient web presence. Whether you’re a retailer, a media site or a social startup, it’s compelling, up-to-date and relevant content that draws and engages users. If your content isn’t right, your customers simply won’t engage with it within the way you hope.”

Step 6: Design

The design is a crucial a part of your website strategy, but people often put an excessive amount of emphasis on this and not enough in other important areas. In many instances, people let their website design become something that holds them back. Website design is basically quite simple, actually. People are instinctively drawn to things that are visually appealing. Therefore, that's the goal. you would like to settle on a design which will make people want to go to your website and remain there for as long as possible. That’s it. aside from that, you only want to form sure that your design stays according to your branding and therefore the overall message you're communicating through your site, which are things that you simply actually already figured out in Step 1 and Step 2.

Step 7: Systems

Always remember that the functionality of your website goes to possess an immediate effect on how people view your brand. If your website isn't organized well, or it's tough to navigate, people are getting to have a nasty impression of your business overall. you would like to look very professional and credible to your users, and thus , the systems that you simply laid out within your site should be a serious a part of your website strategy. Take time to carefully consider the handcart that you’re getting to use, the e-mail auto-responder, and marketing systems that you simply implement.

Many people are turning to Infusionsoft because it's a reputation of being fairly dependable, and it provides several different services beat one package. However, most business start ups don’t actually need an in depth amount of services, and thus , a handcart like SamCart or WooCommerce (which may be a WordPress plug-in) could be enough for you. In any case, you'll want to require a while to look at the various options and check out to work out which can work best for your particular business. an honest thanks to do this is to seem up reviews for various services online, but attempt to persist with those from credible sites like BusinessNewsDaily.com or PCMag.com, as these are less likely to offer you a bias review. It’s also an honest idea to require time to seem over the reviews that individuals have left. this is often the simplest thanks to gauge what potential problems may occur with each bit of software.

Step 8: Bug Testing

Don’t just believe what others say. Take a while to check out your website and its functionality. You’ll want to understand first-hand what problems your customers will have as they struggle to navigate your site before you even send the very first spree of traffic thereto . As Franklin once noted, “An ounce of prevention is worth a pound of cure.” this is often absolutely true for your website.
The last item that you’ll want is to pay good money to send well-targeted traffic to your website, only to seek out out that a lot of of them bounced right off of it because that they had trouble navigating it or using the systems within it. Obviously, sending people to your site before it's been thoroughly tested out isn't an honest website strategy for your business. Spend time ensuring everything is true and your message is consistent before sending in traffic, or everything that you simply have up to the present point are going to be useless.


Step 9: Analytics

By the time you reach this step, your website are going to be up and running, and hopefully, doing well. If you were consistent about how your company is being represented and therefore the users are finding your content valuable, then you'll get on the road to having a successful website that serves the requirements of both you and your customers. Your job doesn’t end there, though. In fact, in a way, it’s barely begun. However, if you've got set things up right thus far , you shouldn’t need to worry about far more than making some tiny tweaks to the location now then .
Using analytics may be a good way to assist your business grow. tons of individuals don’t realize that they will use services like Google Analytics to ascertain things like what buttons visitors are clicking on the foremost , where the foremost traffic is coming from, and the way long people are spending on the location . That’s sad because the info you receive from such services are often a particularly valuable asset. This data helps you understand what changes you'll make to your site to not only usher in more targeted traffic, but make the user’s experience more enjoyable, and ultimately, get more people to require advantage of your amazing products and/or services.

Step 10: Split Testing

Another good way to realize valuable data about your website is to try to to some split testing. It’s important to notice that your website doesn’t got to be perfect once you first launch it. this is often key because it's what stops many of us from moving forward. As previously stated, you ought to put a considerable amount of your time into your website strategy and the way you would like your brand to be represented. you ought to also spend an honest amount of your time mapping things out as you propose your website, but don’t let perfectionism get within the way of progress.
Once you get your site up, you'll begin to separate test variations of your pages, using different headlines, video titles, button colors, then forth. It’s often surprising how a small change to a page can make a considerable difference within the amount of interaction, engagement, and purchases your website receives. that's why split testing your pages is extremely highly recommended. If you're unacquainted how split testing works, there's a really good quick start guide available at Conversion-Rate-Experts.com.


Step 11: Digital Marketing 
Online marketing like SEO, SMO, Google Adwords

Thursday 24 September 2015

Urgent Opening For UI Developer//Front End Developer

Dear Candidates,

We have an urgent opening for UI Developer For IT company for Rohini location.

Exp- Min 3yrs

Sal - Upto 35K

Location - Rohini

Job Description-

-Knowledge about Wordpress.
- Well versed with JS / JQeury library
- Well versed with Theme development - (Any 2 from - WordPress, Magento, Drupal , Joomla)
- Hands on experience with of aforementioned CMS 
- Knowledge of CSS platforms such as Twitter's Bootstrap
- Working knowledge of Photoshop, Illustrator, and Fireworks to create images optimized for the web
- Working knowledge of PHP and MySQL
- Must be able to develop clean, logical, well-documented and re-usable code
- Good understanding of cross-platform and cross-browser issues

Monday 21 September 2015

Very Urgent Requirement of SEM, PPC Executive At GTB Nagar


Exp : min 2 in SEM  working experience, SEO, SMO, in SEM (PPC, Adword)
Salary : 20 to 25 k 
Job Profile : 
PPC Campaign Management
PPC Keyword Research
Creating Ad Copies for PPC Campaign
Choosing Relevant Keywords from the Google
A - B Testing
Advance Location Targeting
Ad Extensions (Call Extension, Site links Extension, Social Extensions etc)
Google Analytics With Google Adwords
Conversion Tracking
Ad Preview and Diagnosis
Keywords Match Type
Search Term Report
Maintaining Good Quality Score
PPC Reporting (Geographic Report Keyword Report etc)
Adding Negative Keywords, B.M.M etc for Better Conversion.
Search Term Report
Thanking You,

For recruitment Support

Pawan Kumar

Key Account Manager
08285455282 

Job - Urgent requirement for Brand Manager

Dear Candidate,
This is a bulk mail if not relevant please ignore it...


We have an urgent requirement for the profile of Brand Manager.


Job Description

1. Develop strategy and execution plans for launch of new projects and market existing products.

2. Budget planning and branding plans for current and forthcoming Projects; also build monthly brand execution plans.

3. Work with the in-house designer to produce materials of visual impact and within brand guidelines.

4. Coordinate branding projects with vendors and contractors for the development and production of promotional

materials and other collaterals.

5. Responsible for procuring of event, activation & marketing services supplies which includes light, sound, AV,

fabrication etc.

6. Actively maintain the list of suppliers and vendor for the event purchasing related material.

7. Supporting Regional teams: working closely with the regional team to identify support areas where marketing could

play a major role.

Location: Pitampura, Delhi

CTC: 4 to 6lac

Interested candidates send their resume or contact for details 01164691561

Plexus Services

Friday 18 September 2015

Urgent Opening For Sr. PPC Expert

Dear Candidate,
We are manpower consultants based out of New Delhi.One of our clients is looking for some manpower. Details are as follows.

Company name : ROI Mantra

Company Url : http://www.roimantra.com/

Designation : Team Lead / Manager - PPC

Company Profile :
ROI Mantra is the child company of I2K2 Networks (P) Ltd. i2k2 Networks is a global data center, hosting and technology services company based out of Noida, India. With a presence in the U.S. and Canada.

ROI Mantra was born to provide high performance+low cost to simultaneously push the top & bottom lines and maximize margins for any advertiser. ROI Mantra has grown rapidly exclusively on that premise and every strand of our DNA holds performance as a key.

Job Profile :
* Worked on Campaign Optimization, Reporting and Analysis, and Account Audit,
Utilize bid management tools and data modelling to maximize the effectiveness of PPC campaigns
* Score & performance reporting, Spend, CPA, CTR, ROI analysis,
* Identifying new opportunities for campaign growth,
* Assisting clients with defining their SEM strategies,
* PPC management platforms,
* Conduct keyword research as an input to clients' PPC programs,
* Making daily adjustments to PPC campaigns based on budget constraints, lead generation goals, cost-per-action targets and other parameters that clients specify,
* Provide regular reporting and recommendations to clients based on PPC program results,
* Monitor client conversion rates and optimize results through A/B testing and other KPI's. Knack of implementing new technologies, automation capabilities that enhance SEM efforts,
* Coordinating and managing marketing campaigns on Google Adwords, * Maximize profits by developing and crafting Google- Display Advertisement, planning and deploying PPC campaigns,
* Track and update traffic patterns through PPC or cost per click, as well as Adwords Management,
* Adding new keywords in the search engines, Search Engine Marketing skills, * Managing Google-Banner Ads (including client search strategies), Paid Search Campaigns; setting

Candidate Profile :
* 4-5 years of SEM (Search Engine Marketing) experience managing PPC campaigns (Google AdWords, Bing, Yahoo Gemini),
* Hands on experience in Ad extensions, keyword research and tagging, conversions, A/B testing on all platforms (Google, Bing),
Knowledge of Bid & Budget management, Keyword advertising, Competitor analysis, Conversion analysis, Geographical targeting,
* Expert in campaign setup & management for multiple clients in multiple domains like home services, medical, education, real estate, travel & hospitality, fashion, fitness, tech-support etc,
* Some basic HTML skills,
* A good understanding of website usability,
* Examples of a 'live' successful account, Team Management,
* To share valuable inputs with the team to scale the campaigns,
* Reporting & Monitoring on day to day basis to not loose any opportunity on search,
* Tangible examples of recent achievements in making 'profit' for clients by improving conversion rates

CTC : Best In The Industry

Shift Time : Flexible Shift timing

Location : Noida Sec-63 (Near Fortis Hospital)

If Interested Than Reply This Mail without any changes in subject line attached with your updated CV.


Thanks & Regards,
Gopal Dwivedi
|+91 989 129 5945 |
Email : gopal@infinitybsolution.com
Web : http://www.infinitybsolution.com

SEM, PPC Job in Hyderabad

We have opening for Accenture for the Profile of Optimizer where we are looking for candidates who have experience in Digital Marketing.

JD is attached hereforth
Should have exp in SEM, PPC, Campagin management, Google adwords.

· Candidate with SEO exp is not fit for this role.

· Any graduation.
Shift -
 8 am to 6 pm (Fixed shift)

· Good communication.



NEERAJ BALA

HR Executive
Placewell consultants
Mobile: 8588839529
Phone: 0124-4231452
neeraj.tanwar@placewell.com
www.placewell.com